Curation comes home
Users are encouraged to curate their rooms before making any purchases by including an add to room call to action on all product detail pages. On many items, we were able to locate the nearest vendor and direct users to see the product in the flesh.
Since we had a catalogue of over 200 vendors, there are plenty of options to choose from. Saving product to a room allowed us to notify users of price changes, stock availability and also fed into the recommendation engine.